satellite in the world there is an annual event postponed: the "Investors Day" of SES Global, the holding company based in Luxembourg that is dealt with Intelsat for about 50% of the global business of selling satellite capacity. At each event, SES Global provides lots of information-each year, on the satellite industry, very small, with global revenues of around U.S. $ 10,000 million a year. The flood of data offered by SES Global in 2010 is debatable on many points but it is revealing about the leading role of DTH pay-TV business and the importance that you have that option in Latin America. SES Global
notes that Latin America is the region which exhibited the highest growth in demand for satellite capacity (see Plate 1). The holding company mentioned that demand for capacity in 2009 in the region of 642 transponders of 36 MHz, a figure slightly below the consensus-based industry in Latin America. By 2017, SES Global predicts that demand will climb to 960 transponders. In the satellite business is very risky project more than three years because the satellites have a limited lifespan (15 years average) and replacement of a unit is a very slow process (taking three years) which may occur or that the satellite will replace outdated or not is made but with the same capacity or a different amount (higher or lower). So, make a prediction to eight years, as presented SES is to straitjacket given the number of assumptions that must be implicit.
According SES Global, the engine of demand for satellite capacity in Latin America will be DTH. The analysis indicates that between 2009 and 2017 the DTH require 140 additional transponders. In turn, SES Global estimates that by 2017 there will be 27 platforms in service. According Telcos "Hello? , the Q2 2010 and were 17 DTH platforms in service and there are six that have announced they have permits to launch, bringing the SES Global forecast seems short.
Despite optimism about the progress SES Global demand for satellite capacity in Latin America, and DTH in particular, the projection of DTH subscribers in the region appears conservative (see Plate 3) . While the graph shows no figures, it appears that the volume of DTH subscribers expected by 2017 would be around the 15 -17 million, for 2015 and have climbed to 23 million according to calculations made recently to NexTV Latam. Of course, the growing demand for DTH capacity is not related to service subscribers, but with the growth of the number of video channels offered via DTH.
Plate 4 also displays a figure rarely seen: the prospect of growth in the number of channels offered by DTH satellite channel type. Although there has been an interesting increase in the supply of interactive and HD signals, the analog will be the dominant format among pay TV channels. To take this into account when decide to buy an HD TV!
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