Style Carrefour and 'Poop Bag' few days ago a campaign was started anonymously under the headline 'Re_ ', who accumulated furniture urban, press and television to generate some buzz.
Well tonight has been given a spot that reveals who is hiding behind 'Re_'. This is Acciona, with this campaign created by McCann Erickson shapes its new strategic plan called Re_Acciona communication. Although it appears that the ad will no longer appear on TV and can only be viewed online.
But what we ... the theme we hear is a version of one of the songs that graced the soundtrack of the movie Willy Wonka and the Chocolate Factory (or a fantasy world) (Mel Stuart, 1971). This film was based on Charlie and the Chocolate Factory, a book by Roald Dahl, the author who also wrote James and the Giant Peach. Recall that in 2005, Tim Burton also showed us his vision Dahl text.
The following video you can hear Gene Wilder (Willy Wonka) singing the same theme of the ad, I had not said, but is entitled Pure Imagination, and is the work of Oscar-winning double Leslie Bricusse and Anthony Newley.
This theme also have been many versions ... To give some, I decided on this one, the Sicilian Stylophonic :
But let me end this post today, recalling another of the great musical moments of Gene Wilder. With Puttin 'on the Ritz with Young Frankenstein (Mel Brooks, 1974) Fred Astaire dancing to
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